Analyzing Your Way to Success

To succeed, you need to know what’s working in order to continue to provide great content to your fans.

Once you’ve got a strong social plan and a good posting rhythm, how do you determine whether or not your efforts are paying off? You analyze them, of course! Inside your PropertyPulse account, you have access to detailed, up-to-the-minute analytics that will give you all the information you need to know to identify the strengths and weaknesses of your social media strategy.

For starters, you’ll see a graph that shows your overall page performance and includes data on your recent posts, how many people are engaging with your business and your total fan reach. Then you can scroll down the page to view details on how specific posts are performing. With PropertyPulse, you can use your insights to constantly improve your social media strategy. Make note of any posts that were successful in driving lots of engagement from your fans and be sure to incorporate similar posts in your future marketing to see great results!

Analytics Dashboard Features
Detailed Analytics Features
  • View Performance Over Time
  • Compare Post Performance
  • View Your Page’s Total Reach
  • See Who’s Talking About Your Page
  • View Detailed Post Analytics
  • Sort Analytics by Status Type
  • View Engaged Users for Each Post
See How it Works